Most people use ChatGPT the way they’d talk to a friend—casually, vaguely, and without direction. Then they wonder why the results feel generic or uninspired. But here’s the truth: two people can use the same tool and get wildly different outcomes. The difference lies in one crucial factor—context.

Think about it. You wouldn’t mentor someone without first understanding their background. You wouldn’t marry a person without getting to know their family. So why do we expect ChatGPT to deliver tailored, world-class answers without feeding it our own world-class input? ChatGPT might sound like a human, but beneath the surface, it’s a generative pre-trained transformer—a deep learning model trained on vast amounts of data to mimic human responses. It doesn’t understand your intent; it recognises patterns and responds accordingly.

That’s why the real magic happens when you shift your mindset from chatting to structuring. Instead of vague or polite requests, high-quality prompts are clear, specific, and purposeful. The difference between saying “Can you give me something inspiring for my team?” and “I’m leading a 20-minute Zoom call with five new sales reps. Write a motivational script with three action points, avoid jargon, and use a confident tone” is enormous. One is guesswork. The other is instruction.

What truly unlocks powerful results is precision. Just as elite teams thrive under clear objectives and constraints, ChatGPT performs best when it’s given well-defined parameters. The more you refine your prompt—adding tone, audience, length, assumptions—the closer the output aligns with what you actually need. Constraints don’t stifle creativity; they channel it in the right direction.

To take it a step further, ChatGPT can become a mirror for your own thinking. But only if you give it the right input. Share your background. Include your audience. Define your purpose. This transforms ChatGPT from a generic assistant into a thinking partner, a productivity multiplier, and even a co-pilot for your business.

This is no longer just about writing content. It’s about reclaiming your time, scaling your knowledge, and building systems that work while you sleep.

If this shifted the way you think about AI, drop a “GPT” in the comments and let me know what you’d like me to cover next—whether it’s automating events, improving coaching workflows, or building AI-assisted marketing campaigns. This is just the beginning of turning your ideas into assets with the help of generative AI.

About the author

The Net-Worth Multiplier
Clinton Zheng